Research
| re·search |
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- Scholarly or scientific investigation or inquiry.
- Close, careful study.
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At Botanical Solutions it all begins with “The 3 R’s” – Research, Research, Research. Beginning with project assessment, and following through with funding strategies, marketing and ongoing voice of the customer evaluations, solid research is the foundation upon which BSI makes decisions and maps the course for the future.
After five years of scientific and medical research, by Botanical Solutions’ President and Director of Research, Robert D. Bibb, M.D., followed by extensive reformulation and redevelopment of Dr. Bibb’s initial red raspberry-based cosmeceutical initiative launched in 1999, BSI implemented a two pronged Voice of the Customer research initiative, conducted by the internationally recognized research firm, Hornstein Associates, which led to Botanical Solutions’ all new, revolutionary, raspberry-based derme’llage Skin Care Regimen - http://dermellageskincare.com - in October of 2006.
The raspberry rich cosmeceutical products in the derme’llage Skin Care Regimen, block the enzymes in the body that cause collagen breakdown, wrinkling and the premature aging of the skin.
The second aspect of the Voice of the Customer research initiative, led by Scott Hornstein, whose cutting edge business book, Opt-In Marketing: Increase Sales Exponentially with Consensual Marketing, was a New York Times bestseller, which focused on the findings of internationally renowned oncologist, chemoprevention researcher and best selling author, Daniel W. Nixon, M.D., relating to the myriad of health benefits of red raspberries, and Dr. Bibb’s red raspberry nutraceutical, led to Dr. Bibb, along with Dr. Nixon, who had recently joined the Botanical Solutions’ team as Senior Research Advisor, reformulating Dr. Bibb’s red raspberry nutraceutical, and initiating the rebranding of the product.
In March of 2008 Botanical Solutions will begin offering the new NixonBibb Physician’s Formula Mega-Raspberry Regimen to health-minded consumers.
Currently Botanical Solutions has research underway focusing on sleep disorders, cosmeceutical marketing, nutraceuticals, two agribusiness initiatives, a pet protection initiative, two very promising chemopreventitive initiatives and a space-age imaging process.
Furthermore, BSI has made the commitment to set aside a significant amount of the company’s gross revenues to fund additional innovative and cutting edge research related to protecting the human body from the ravages caused by environmental pollutants, as well as in the environs of chemoprevention, health, medical, scientific and medicinal botanicals.
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